Guess Who May Replace Aishwarya Rai As The Face Of This Beauty Brand?

Endorsements today go way beyond personal equations. Truth be told, the actor/actress is likely to be replaced if they (the brand) feel that another star is more popular with their target audience. We think, something similar happened in the case of Aishwarya Rai. This may come as a shock to the actress’ fans (it shocked us too), but, we hear, Priyanka Chopra might replace Aishwarya as the face of a hair care brand.

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Guess Who May Replace Aishwarya Rai As The Face Of This Beauty Brand?

Endorsements today go way beyond personal equations. Truth be told, the actor/actress is likely to be replaced if they (the brand) feel that another star is more popular with their target audience. We think, something similar happened in the case of Aishwarya Rai. This may come as a shock to the actress’ fans (it shocked us too), but, we hear, Priyanka Chopra might replace Aishwarya as the face of a hair care brand.

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Says a source, “Aishwarya has been the face of the brand for several years now. However, they now want a much-younger and an equally popular (if not more) actress on board.”

Adds the source, “Looking at Priyanka’s increasing popularity in Hollywood, the brand decided to get her on board. In fact, they have had a meeting with the actress as well and formalities are being worked out at the moment. Interestingly, PeeCee has increased her remuneration post her international project, but the brand is getting ready to meet her demands.”

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While Priyanka is yet to sign on the dotted line, we wonder how Ash will react to the development. If you ask us, the actress looks gorgeous in Ae Dil Hai Mushkil. What do you think?


Image Source:Hdwallpapers, Manav Manglani & facebook/priyankachopra